SheWorks
Founder Samina Mahmud possesses extensive expertise in fashion design and was honored as a 2023 Ibu Global Champion.
She has cultivated a robust network of 200 highly skilled women artisans in rural Pakistan and, with a recent Ibu grant, has successfully opened a physical store in Lahore. Her participation in the Atelier will further advance her expanding operations and enhance her marketing reach.
Sustainable Technique
Handloom Weaving
Handloom weaving interlaces lengthwise threads, known as the warp, with crosswise threads, known as the weft, using a manually operated loom. Artisans control the tension and placement of the threads to create fabric in different patterns, textures, and weights, with designs and techniques varying across regional textile traditions.
Sustainable Technique
Ajrakh
Ajrakh is a block-printing tradition that builds patterned cloth through successive printing and dyeing stages. Carved blocks apply repeating designs and resists that help control where color develops.
Sustainable Technique
Block Printing
In Rajasthan, India, wooden blocks are carved and used to stamp cloth with their pattern.
Sustainable Technique
Chunri
A traditional South Asian resist-dyeing technique in which small sections of fabric are tightly tied or bound with thread before dyeing. The tied areas resist the dye, creating distinctive dotted patterns and colorful designs when the bindings are removed.
Sustainable Technique
Rilli
A traditional textile technique from Sindh, Pakistan, in which small pieces of fabric are cut, arranged, and stitched together to create colorful patchwork quilts, blankets, and home textiles. Rilli often combines appliqué, patchwork, and embroidery to form geometric or symbolic patterns.
Sustainable Technique
Sheesha Kari
A traditional embroidery technique in which small pieces of mirror or reflective material are secured to fabric with decorative hand stitches. The mirrors are often surrounded by colorful threadwork to create intricate patterns on garments, accessories, and home textiles.
